reBUILD20 is a world-class company that focuses on helping entertainment and live event companies develop event strategies with specific awareness to COVID-19 protocols. R20 develops creative and actionable plans for guest experiences enabling a reimagined recovery from the COVID-19 pandemic.

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Live Events
Fitness & Wellness Centers
Hair & Nail Salons
Schools, Universities & Colleges
Restaurants, Night Clubs & Bars
Hotels & Resorts
Corporate Offices 



Marianne Herman

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Marianne has led Artemis Events for the past 16 years where she has produced hundreds of special events and in-venue entertainment.  Marianne is a highly-experienced event producer and has created live events for a number of high-profile clients including AEG, NHL, NBA, NFL, USTA, US Track & Field, US Gymnastics, Pac 12 Conference, BET, Paramount Pictures, World Figure Skating, USA Swimming, Coca Cola, T-Mobile, XFL and UCLA.   Prior to Artemis, she served as Director of Events for AEG where she led the launch of AEG Events division, a full-service production company.  Prior to AEG, Marianne worked for the entertainment division of Disney Company with various assignments for the Mighty Ducks of Anaheim and the Anaheim Angels including the grand opening of the refurbished Edison Field. Marianne earned a B.A. from California State University, Fullerton.

Sheri Morales

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Prior to reBUILD20, Sheri spent nearly 14 years with AEG and STAPLES Center as Vice President of AEG Sports, where she was on the management team for events including Women’s Professional Soccer, the Amgen Tour of California, Bay to Breakers, GRAMMY Awards, Lakers home games and events, concerts and  a variety of other special events. Prior to AEG, Sheri worked for the National Basketball Association where she coordinated and managed events such as NBA All-Star, NBA All-Star Jam Session,  WNBA All-Start, NBA and WNBA pre-season and post-season games, the NBA Draft and Draft Lottery, Basketball Without Borders, China Games and USA Basketball events among many other domestic and international League events. 

Kelly Staley

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Prior to reBUILD20, Kelly served as Vice President of Partnership Activation for AEG where she was responsible for managing sponsorship activation for the Amgen Tour of California. In her role, Staley lead the execution of all elements for Amgen Tour of California partners, including promotions, grassroots events, broadcasts, signage and hospitality. She previously led initiatives for the Los Angeles Kings and events at Dignity Health Sports Park (formally Home Depot Center), including LA Galaxy, tennis, track & field, AVP volleyball, track cycling, lacrosse and the grand opening of the facility. Prior to AEG, Kelly served as Director of Corporate Sales Services for the NHL's Phoenix Coyotes (now Arizona Coyotes). Kelly was part of the inaugural staff, spending five seasons managing partnership fulfillment, as well as breaking ground on the franchise's arena. Kelly earned a B.S. from The University of Tulsa where she played Division I tennis.

Cassie Zebisch

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In addition to reBUILD20, Cassie serves as Senior Director of Communications for AEG where she provides communications and media relations support to all AEG assets including L.A. LIVE. She has worked on several iconic events during her 12 years at AEG, including two NBA Championship Parades, two NHL Stanley Cup Championship Finals and parades, NBA All-Star Games, All-Star Chefs Classic and many other large-scale special events.  Prior to joining AEG, Cassie worked with the Los Angeles Angels in the stadium operations and event department. Cassie earned a B.A. from San Diego State University where she served as the team captain for the water polo team and an M.A. in Sport Management from the University of San Francisco.

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**reBUILD20 creates CDC-informed operation plans. Such plans does not constitute legal or medical advice. CDC guidelines are subject to change.